The FAA is thrilled to introduce a new series of professional development programs - Expedition FAA. Our inaugural event will focus on the crucial topic of branding, emphasizing how your brand impacts your staff, community, and guests.

Prepare for a day filled with valuable insights, knowledge sharing, and personal growth tailored for professionals in the attraction industry. Additionally, attendees will have the opportunity to participate in a Clifton Strengths workshop.

Thursday, September 26, 2024

11:30am – 5:00pm

ZooTampa at Lowry Park

1101 W. Sligh Avenue

Tampa, FL 33604

$75/each for FAA Attraction Members & DMO Members

$90/each for non-FAA Attraction Representatives & non-Member DMOs

Space is limited! Deadline to register, Friday, September 13 unless capacity is reached earlier.

Here's a glimpse of what you can anticipate...

• An exclusive opportunity to learn about the remarkable transformation of ZooTampa at Lowry Park. This rebranding process has not only enhanced the zoo's image but has also resulted in numerous benefits that continue to support the zoo to this day. Hear directly from the industry professional who led the project.
• Participate in a behind-the-scenes tour of ZooTampa, where you will gain insight into how dedicated zookeepers protect, curate, and exhibit their diverse collection of species from around the world.
• Engage in four topical roundtable discussions with your fellow FAA members, allowing for in-depth conversations on various industry issues in a small-group setting.
• Complete a Clifton Strengths assessment, followed by a workshop to discuss your results (a $25 value).
• Receive an update on the transformation of the Florida Attractions Association.