March 29, 2023
Yesterday, the Florida House Regulatory Reform & Economic Development Subcommittee passed a Proposed Committee Bill that would, if implemented, defund VISIT FLORIDA and produce the implosion of our county’s TDCs.
This bill is not a new tourism marketing funding model as it was characterized to the subcommittee – this bill is an intentional, systematic scheme to dismantle our state’s tourism marketing infrastructure – both VISIT FLORIDA and your county’s TDC.
Governor DeSantis and the Florida Senate have demonstrated their support of our state’s tourism industry and the continuation of our work to create jobs and generate tax revenues for the state while creating lifelong memories and contributing to the quality of life for Floridians and our state’s tourists. They have proposed funding VISIT FLORIDA with $100 million and $80 million respectively for the fiscal year 2023-24.
This is week 4 of the 9 week Legislative Session so there’s still a lot of time for your voice to be heard. Moving the Florida House into a position of reason will require the voices of our industry and every Floridian who benefits from our state’s strong tourism base to be heard.
Please thank Governor DeSantis and your Senator for their support of VISIT FLORIDA. Contact your Representative and share with them the impact of defunding VISIT FLORIDA and destroying your county’s tourism marketing organization will have on your business. Demand that they be accountable to their constituents and not to political forces in Tallahassee.