During Florida Tourism Day, VISIT FLORIDA unveiled a series of powerful infographics that illustrate the collaborative efforts between VISIT FLORIDA and Florida's tourism industry to generate positive impacts throughout the state.

These infographics provide comprehensive data at the statewide, regional, and county levels, accompanied by examples of innovative marketing strategies employed to promote each area. By showcasing VISIT FLORIDA's success in positioning the state as the premier vacation destination, these tools shed light on both well-known and lesser-known destinations.

Delegates from Destination Marketing Organizations (DMOs) and tourism businesses in Florida utilized these infographics during their legislative meetings to inform their Senators and Representatives about the positive influence of Florida's tourism industry on communities statewide.

Florida Attractions Association Members are encouraged to use your county’s infographic when discussing the impact your business and tourism makes on your county.

In a groundbreaking study conducted by Career Source Central Florida, a comprehensive analysis of hospitality careers in the state has been released under the title "How Florida Hospitality Jobs Stack Up: A Surprising Comparison." This study challenges the prevailing belief that hospitality jobs are low-wage positions and instead highlights the potential for real career growth and financial success within the industry.

The research delves into various aspects of workforce development, talent gaps, and the future of the workplace, shedding light on the top skills required for success in 2025. Key takeaways from the study include the importance of showcasing the potential for higher pay and advancement in hospitality careers, bridging talent gaps through training programs, and fostering early career development initiatives in schools.

Furthermore, the study emphasizes the need to broaden the conversation about hospitality jobs to encompass a wide range of roles, from front desk staff to accountants and technicians. By promoting inclusivity and investing in the training and development of both experienced and younger workers, communities can thrive and the industry can continue to grow and evolve.

We commend Career Source Florida for challenging outdated narratives and charting a new course for the future of the state's workforce. This study serves as a valuable resource for individuals considering a career in hospitality and for employers seeking to attract and retain top talent in the industry.

Download -  How Florida Hospitality Jobs Stack Up: A Surprising Comparison

The Cybersecurity and Infrastructure Security Agency (CISA) invites you to join a two-hour security webinar to enhance your organization’s resilience in case of an active shooter incident.

Click here for details.

1. How long have you been in the attractions industry? I have worked in the attractions industry for around 15 years.

2. What is your favorite job you’ve had in the industry and why? Believe it or not my favorite job in the industry was when I worked in the custodial department at Disney World. I loved the freedom to walk my assigned area throughout my shift and talk to guests all day. It was so fun to watch people enjoy their vacation and to see how happy they were to be at Disney!

3. What is the most rewarding aspect of working in/for the attraction industry? I love watching guests from all around the world have fun! Seeing guests smile, laugh, and enjoy their time at an attraction is priceless!

4. What do you enjoy doing in your leisure time? Eating out, watching movies and football, and hanging out with my family!

5. Aside from Florida, what is your dream vacation destination and why? Anywhere there are mountains and fall! Yellowstone National Park is one of my favorite places on the planet because you can fish, hike, raft, and see incredible wildlife.

Rex Lumber Company, founded in 1946, supplies a variety of industries with specialty hardwood and softwood lumber. The company offers wholesale lumber delivery and has an entire fleet of trucks capable of delivering all up and down the east coast of the United States including Florida.   In addition, the company provides millwork services including ripping, planing, gluing, precision cut-to-length, end matching, dentil and embossing, priming, and finishing.  

Rex Lumber Company joined the Florida Attractions Association in 2020 as a Supplier Associate member and their sales representative, Bruce Smith has been very active in attending the FAA Annual Conferences.   With corporate headquarters in Acton, Massachusetts, Rex Lumber continues to supply many of our FAA Attractions with the finest lumber products. 

Your Florida Attractions Scholarship Foundation is pleased to announce that this month is open application period for 2025 scholarships.

Since its inception in 2014, the Florida Attractions Scholarship Foundation has awarded $100,000 to 89 students studying tourism-related careers.

In 2025, your Foundation will award several additional $2,000 scholarships to students pursuing degrees in broadly defined hospitality and tourism fields.

The scholarship program is an exclusive benefit to FAA member businesses – their employees, employee family members, volunteers, and interns.

For Full Details and to Apply, visit: FASFapply.org

Please help spread the word in your business by posting this flyer on employee information boards.